Pizza often ignites passion. When you combine this "all-American" food with hot political issues, and ay caramba - things get hot fast!
So the Sunday Times Magazine ran an opinion piece about pizza that has me pondering why people got peeved about a promotion at Pizza Patrón called Pesos for Pizza. You know how we love our Pizza here...and, yes, this post is brought to you by the letter "P".
But seriously, ...read Branding by the Slice for some wily observations on human nature and incendiary issues like pizza and immigration.
And how about the fact that the pizza in question is served in a very successful chain owned by a Lebanese restauranteur? He saw what others have been slow to recognize, an economic opportunity in serving an underserved community. The bi-lingual staff he hired helps serve a customer base that just happens to be the largest demographic in the US. Whether you call the demographic, HIspanic or Latino, it's here and others would do well to recognize it for the good that it brings - and not just economically.
Without going too far afield, I'll just note the interesting similarity to the Philly Cheesesteak Xenophobia Controversy and this Pizza for Pesos one. See Pat's Rules, Geno's Roils for more.
Or if you just want to read about pizza you could see my Pizza - That's Amore! post and join the fray.
And by the way, the favorite topping in these Pizza Patrón shops? Pepperoni, of course.
